Warda - Luxurious Beni Mrirt Moroccan Rug | Ultra Soft High-Pile Wool Carpet | Handmade Berber Rug | Custom-Rug (Made to Order)

Name: Warda - Luxurious Beni Mrirt Moroccan Rug | Ultra Soft High-Pile Wool Carpet | Handmade Berber Rug | Custom-Rug (Made to Order)
Brand: OunizZ
Price: 339.95 EUR
Availability: InStock
Rating: 5.0 (2 reviews)

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€339,95 EUR

~~€679,95 EUR~~ €339,95 EUR

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Custom-Size Rug – Made Just for You

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Full Description (Click to Read)

The Most Luxurious Beni Mrirt Moroccan Rug You Will Ever Own

Some rugs decorate a room. Warda transforms it. This is a Beni Mrirt Moroccan rug — a piece woven deep in the Middle Atlas Mountains by Berber women who inherited this sacred craft through generations. Dense, impossibly soft, warm terracotta and rust-peach tones with rich chocolate-brown geometric diamond motifs cascading across a high pile so thick your feet disappear into it. This is not a decoration — this is an heirloom.

Every Warda rug is a 100% custom Moroccan rug made to your exact specifications. No standard sizes, no mass production. Your rug is woven from scratch by skilled Berber artisans, just for you.

Why the Beni Mrirt Is Called the Noble Rug

The Beni Mrirt rug originates from Mrirt, a small town in the Khenifra province of Morocco's Middle Atlas. The sheep grazing at these high altitudes produce a wool of exceptional quality — long-fibered, silky, and extraordinarily dense. Berber women pack this wool tightly onto vertical looms using a metal comb, creating a pile so deep and plush it feels heavenly underfoot. The result is a Berber rug that is denser, thicker, and more luxurious than almost anything else in the world of handmade textiles.

Each rug is made using double knots, giving it exceptional structural integrity. It is hand-cleaned four times before being hung under the Moroccan sun to dry — a process that in winter takes six to ten weeks. The wool is naturally dyed. The craftsmanship is authentic. Every single piece is 100% handmade.

As with all genuine handmade Moroccan rugs, slight variations in pattern, pile height, or color are part of the piece — not defects. They are the fingerprints of the woman who made it.

Beni Mrirt vs. Beni Ourain vs. Boujad: Which Moroccan Rug Is Right for You?

Understanding the difference between Moroccan rug types helps you choose the right piece for your home.

Beni Ourain rugs — Ivory or cream with minimalist black or dark brown geometric lines. The go-to Berber rug for Scandinavian, minimalist, and modern interiors. Lighter pile, crisp and architectural in feel.
Beni Mrirt rugs — Richer, earthier, warmer. Deep terracottas, burnt siennas, warm neutrals with intricate geometric patterning. Often compared to fine Persian carpets for knotting depth and density. Called the "Noble Rug" among collectors. The best choice for bohemian, warm-contemporary, and eclectic spaces.
Boujad rugs — Vibrant, expressive, deeply colorful. Reds, pinks, oranges, and purples in abstract tribal patterns. The most artistic and emotionally charged of the Moroccan rug family. Perfect as a statement piece.

If a Beni Ourain is a crisp white linen, a Beni Mrirt is a cashmere throw — and a Boujad is a bold oil painting on your floor.

How to Style Your Space with This Moroccan Rug

Warda's terracotta and rust-peach palette makes it one of the most versatile Moroccan rugs on the market. Here is how it pairs with different interiors:

Grey or charcoal sofa: Stunning contrast — earth tones against cool-toned upholstery. Add natural wood furniture and brass accents to complete the look.
Beige, cream, or white sofa: Tonal warmth — the rug amplifies the softness of the space and grounds it beautifully.
Velvet sofa in dark green or navy: Jewel tones against Warda's terracotta create a richly layered, maximalist look.
Bedroom: Place Warda partially under the bed with generous rug exposed on either side. The ultra-soft pile makes for a heavenly first step in the morning. Pair with a Moroccan pouf for a fully layered Berber look.
Open-plan living space: Use Warda to define the seating zone. Layer with a flatweave vintage rug underneath for texture depth.
Hallway or corridor: Order Warda as a runner rug — custom width and length. The warm terracotta greets every guest.

Complete your Moroccan-inspired space with matching Moroccan wool cushion covers that echo Warda's earthy palette.

Custom Moroccan Rug — Every Detail Made to Order

We do not sell standard sizes. Every Warda Beni Mrirt rug is woven specifically for you. Need a small rug for a reading nook? A large 9x12 ft room-size rug? A hallway runner? Tell us your exact dimensions, your preferred colorway, and your pile preference — we will make it.

Production time: 6 to 10 weeks for made-to-order pieces. This is the time required to weave, clean, and sun-dry your rug to our exacting standards. The wait is worth every day.

Wholesale pricing is available for orders of 5 rugs or more. Contact us for details.

Why Our Customers Choose OunizZ

Don't just take our word for it — read what our customers say on our reviews page. We have delivered thousands of handmade Moroccan rugs worldwide, always with free shipping, no import taxes, and no surprises at the door. Our Berber weavers are fairly compensated and our rugs are ethically sourced. When you buy from OunizZ, you are supporting the women who make these extraordinary pieces possible.

Product Details

Origin: Middle Atlas Mountains, Mrirt, Khenifra Province, Morocco
Material: 100% natural sheep wool, naturally dyed
Weave: Double-knotted, tied, buckled, and twisted
Pile: Ultra-thick, ultra-soft, high pile
Production: 100% handmade by Berber artisan women
Finishing: Hand-cleaned 4 times, sun-dried — 6 to 10 weeks production
Size: Fully custom — any size available on request
Shipping: Free worldwide — no import taxes, smooth shopping
Payment: PayPal, Visa, Mastercard, AMEX, Apple Pay, Sezzle, Bank Transfer

Frequently Asked Questions

Can I order a custom size? Yes — every rug is made to order in any size. Contact us with your exact dimensions.

How do I care for my Beni Mrirt rug? Regular vacuuming without a rotating brush attachment. Spot clean with cold water and mild soap. Avoid prolonged direct sunlight. Occasional professional cleaning recommended.

Will there be import taxes? Never. We ship worldwide with free shipping and zero hidden import costs to USA, UK, Australia, Canada and Europe.

Will the rug look exactly like the photo? Since each rug is handmade, slight natural variations in color and pattern are expected. We photograph our rugs accurately, but screen colors may vary.

When will I receive the rug?

Custom-Size Rugs – Made Just for You

Once you place your order, we begin the process of creating your custom rug. This involves dyeing the wool and hand-weaving the rug, which takes 6-10 weeks to complete. After your rug is ready, we prepare it for shipping and hand it over to DHL, just like our ready-to-ship rugs. You'll receive a tracking number by email once it's shipped.

Express Shipping times are as follows:

3-5 business days to the US
5-7 business days to Australia, Canada, and New Zealand
2-4 business days to the UK and Europe

For more information, please visit our Shipping Policy.

Materials

100% Natural Wool

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Directly from the Weavers

The journey of 10 weeks making our Rugs

Step 1: Preparing the Wool - From Raw Fleece to Fine Yarn

The wool is carefully combed to remove any debris and to align the fibers. This is a delicate process that requires patience and attention to detail, ensuring that only the finest, cleanest fibers are used. Next, the wool is carded—a technique that further aligns and separates the fibers, creating a soft, airy material that’s ready for spinning.

Step 2: Dyeing the Wool - Infusing Nature’s Colors

The next step in our journey is dyeing the wool. This process involves dipping the wool into our handcrafted natural dyes, which are heated over an open fire. As you’ll see in the accompanying GIF, the wool is carefully stirred to ensure even coloration. This step is crucial for achieving the deep, rich colors that make our Beni Ourain rugs stand out. We take great care to avoid any chemicals, ensuring that each rug is as natural and safe as possible, from the fibers to the final product.

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Step 3: Weaving the Rug - Crafting Beauty Knot by Knot

Weaving a Beni Ourain rug is an intricate and labor-intensive process that demands skill, patience, and precision. Each rug is crafted knot by knot, a technique that has been passed down through generations. Creating a 6x9 ft rug can take anywhere from 4 to 6 weeks, depending on the complexity of the design. Our talented weavers are among the few in the market who can replicate a design from a picture with up to 95% accuracy, a feat that’s nearly impossible to achieve elsewhere. This dedication to craftsmanship ensures that every rug we produce is of the highest quality, truly a work of art.

Step 4: Trimming the Rug - Perfecting the Pile

Before the rug is washed, we meticulously trim the piles using large hand scissors to ensure they are even. This step requires great skill and precision, as the weaver trims each section carefully to achieve the desired texture and smoothness. By evening out the pile, we enhance the softness and uniformity of the rug, ensuring it not only looks perfect but feels luxurious underfoot. This final touch adds to the rug's beauty and durability, making it truly one-of-a-kind before moving on to the washing process.

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Step 5: Washing the Rug - Ensuring Purity and Safety

Washing the rug is one of the most critical steps in our process. Sadly, 80% of rugs on the market are never washed, and of the 19% that are, many are treated with harmful chemicals to enhance their appearance. At our workshop, we wash each rug 4 to 5 times using only water and natural soap. This thorough washing not only purifies the rug but also ensures that it is safe for your home. We want you to have peace of mind knowing that your rug is free from harmful chemicals and truly clean.

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Step 6: Drying the Rug - Embracing the Sun’s Warmth

After washing, our rugs are carefully hung under the Moroccan sun to dry. This natural drying process takes 2 to 4 days, depending on the weather. We let the sun do its work, slowly and gently, ensuring that each rug is dried evenly and thoroughly. If it rains, we simply wait, because there is no rushing a process that’s been perfected over centuries. This step ensures that your rug is as natural and fresh as possible, capturing the essence of the Moroccan landscape.

Step 7: Final Inspection - Preparing for Its New Home

Before a rug leaves our workshop, it undergoes a rigorous inspection to ensure it meets our high standards. A well-made Moroccan rug is meant to last for decades, and we take this responsibility seriously. We check every detail to make sure it is fit to be called an authentic Beni Ourain rug. Only after this thorough inspection do we prepare it for shipping, confident that it will bring warmth, beauty, and comfort to its new home for years to come.

Each step in this 10-week journey is a labor of love, a testament to our commitment to quality and sustainability. By the time your Beni Ourain rug arrives at your doorstep, it has already been through a process steeped in tradition and care, making it more than just a rug—it’s a piece of art with a story to tell.

F.A.Q

Can I use any vacuum on this rug?

For wool Moroccan rugs, it is recommended to use a vacuum without a beater bar no more than four times a month. Wool fibers are delicate and can shed easily under harsh treatment. For detailed care instructions, please visit our Cleaning Instructions page.

Can I have this rug in a different size?

Yes, we do take custom orders for this rug. Please contact us by email at contact@ounizz.com to get a quote and more information about custom orders. Or click here to contact us.

Are there any chemicals on the rug?

No, we don't use any chemicals in our rugs. They are washed multiple times before they reach you to ensure they are clean and safe.

Can I put this rug in a washing machine?

No, please do not put it in a washing machine or dryer. We recommend only spot cleaning or using professional rug cleaners.

Do I have to pay for shipping?

No, shipping is free worldwide.

Do I have to pay import taxes?

United States: No, you don't have to pay import taxes.
Australia: No, unless the value of the rug exceeds $3000 AUD.
UK, Canada, Europe: Yes, you may need to pay import taxes. If you need an estimate, please contact us. DHL will send you a link to their website to pay the import taxes, and they will deliver the rug to your door hassle-free.

About OunizZ

OunizZ | Brand Story

Although OunizZ was launched in Marrakech at the end of 2019, our story goes back millennia to when the first Berber rugs were created in the 7th century. Drawing on the romance of history, traditional craftsmanship, and a commitment to creating an equitable future for the women who weave Moroccan rugs, OunizZ was created to share the story of Morocco with the world.

With a focus on empowerment, sustainability, and heritage, we’re committed to stocking ethically-made fair trade rugs woven from cruelty-free sheep’s wool. In addition, our highly-skilled weavers have over four decades of experience in handwoven textiles, representing ancient wisdom passed down by generations of powerful women.

OunizZ is a story of love—for Morocco, her traditions, and her people—written by our founders for the country they hold dear. Each of our rugs is custom-created to tell a unique story about our history, heritage, and land. This is ours.

Celebrate Morrocco’s Rich History

OunizZ founders, Sonia and Oussama, share a deep love for beauty and nature, both of which are abundant in Morocco. From snow-capped mountains and untouched deserts, to pristine beaches and ephemeral wetlands, OunizZ is on a mission to share the country’s hidden gems through exceptionally crafted Moroccan rugs, Beni Ourain rugs, and Boujaad rugs.

Sonia was working in the hospitality industry when the pandemic swept the world. The thousands of travelers who journeyed to Morocco each year were unable to buy the one-of-a-kind handmade items that enriched the local economy, while weavers (some of them Sonia’s family members) were unable to sell their textiles and put food on their tables.

When Sonia lost her hospitality job, she realized she could uplift hundreds of women, returning their financial independence and ability to practice the craft they had honed over decades. She and her husband Oussama founded OunizZ with the vision of transforming the industry and exporting Moroccan rugs to the world and, within a year, the company grew into the largest exporter of rugs in the country.

Bringing Transparency to the Moroccan Textile Industry

While Moroccan rugs have grown in demand over the past few decades, the art form has been under threat. This is because the overwhelming majority of companies selling Moroccan rugs online are not the makers—instead, they are intermediaries who buy rugs at low prices.

Moroccan rugs are traditionally made in rural areas with little access to education and employment. Many of these weavers do not know the market value of the rugs they create. As a result, the women who create Moroccan rugs become invisible in the industry, seldom benefitting from their sales and rarely making enough to sustain their families.

At OunizZ, we don’t—and never will—source rugs through intermediaries. Instead, we work directly with weavers to ensure they are paid fairly. Our Moroccan rugs, Beni Ourain rugs, and Boujaad rugs are custom-made for OunizZ, and crafted in our weavers' own homes, where they work with their mothers, sisters, and daughters. This empowers them to pass on generational wisdom while working at their own rhythm and caring for their families and communities.

Welcome the Spirit of Morocco to Your Home

Beyond our commitment to creating an equitable industry that champions economic security and uplifts the custodians of the tradition, we believe that Moroccan rugs are an ode to the country’s rich history. We see it as our duty to protect and share it with the world.

Our Moroccan rugs are available in countless sizes, colors, and patterns, each informed by the areas in which they are woven. From the thick shag rugs created in colder regions to the flatweave rugs originally crafted by nomadic tribes, each Moroccan rug tells a unique story about geography, heritage, and the weavers’ artistic expression.

Whether you want to make a bold statement with a bright Moroccan rug or complement your space with a handwoven neutral rug, shop the OunizZ range of ethically-made fair trade Boujaad rugs, Beni Mrirt rugs, Beni Ouarian rugs, Azilal rugs, and vintage rugs for long-lasting works of art that elevate any space.